SCROLLING LANDSCAPE
MOTION GRAPHICS // Personal Project
PROJECT PREMISE
To create an animation intro that would summarize the intent of the following video. TOOLS USED Procreate and Adobe After Effects. |
SUMMARY
The goal of this project was to create a vector animation that would be attached to, and introduce the main content of the video. The animation features custom illustrations and the use of my personal logo to further emphasize the goal behind the video. The use of simplified colors, and shapes help solidify the design intent of the video in hopes that the animation would be easy to understand. There is a black figure, the giant, which states "Draw Daily," "Practice Creativity," and "There are no wrong answers," — these 3 core values that shape the designs and illustrations with every project I work on. As the video keeps scrolling my logo is introduced in a creative way in which the symbol is seemingly tossed to the ground and the letters of my name fall from the sky. To me, this emphasizes the chaotic nature of design and that the burden of proof lies with the creative to make something cohesive out of nothing. The letters knock the symbol up and are quickly formed alongside it in a unified fashion; which is symbolic of finding the vision of the project and creating something from nothing. |